Liberty London information

Liberty London is a fantastic shopping experience. Here you can buy the latest fashion and lap up the wonderful atmosphere. There is also a coffee shop to refuel after a busy day shopping.

"LIBERTY LONDON: STORE HISTORY When our adventurous founder Arthur Lasenby Liberty laid plans for a London emporium laden with luxuries and fabrics from distant lands, his dream was to metaphorically dock a ship in the city streets. To this day, a voyage of discovery awaits on the good ship Liberty, with history hidden amongst six floors of cutting-edge design, unexpected edits and beautiful wares from the world’s greatest craftspeople. In 1875, Arthur borrowed £2000 from his future father-in-law and took over half of 218a Regent Street with three dedicated staff. Determined to change the look of homeware and fashion, Arthur’s collection of ornaments, fabric and objets d’art proved irresistible to a society intoxicated by Japan and the East. Within eighteen months the loan was repaid, the second half of 218a Regent Street was bought and neighbouring properties were added to house the ever-increasing demand for carpets and furniture. A realisation of Arthur’s original vision, our magnificent Great Marlborough Street shop followed in 1924. Designed by Edwin T. Hall and his son Edwin S. Hall, the building is constructed from the timbers of two ancient battle ships: HMS Impregnable and HMS Hindustan – the frontage measuring the same length as the Hindustan. Emerging at the height of the 1920s fashion for Tudor revival, the shop was engineered around three atriums. Each atrium was surrounded by smaller rooms to create a homely feel, and many of the rooms had fireplaces, some of which are still intact. Sadly, Arthur died seven years prior to the building’s completion – but his statue still stands to welcome you at the Flower Shop entrance. As you weave through the building today, marvel at the historic details hidden amongst the beautiful wares. Note the wood-panelling from the captain’s quarters, seek out a series of miniature glass paintings in the windows and make friends with the carved wooden animals found around the store. We remain true to our heritage of design, print, fabrics, democracy, arts and culture – protecting this legacy as we seek out the new and the interesting. Our iconic store is at the heart of this, and, as ever, we look forward to having you on board."

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Opening Hours
Opening Hours

10:00 - 21:00


10:00 - 21:00


10:00 - 21:00


10:00 - 21:00


10:00 - 21:00


10:00 - 21:00


11:30 - 18:00

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What did you think of Liberty London?

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Liberty London reviews

By Josh C.

Liberty is without a doubt the best shop in Soho and probably the whole of london. Its on the corner of Regent Street and Great Malborough Street. Its not cheap but its always seems to have an eclectic offering. At the end of the day its just a department store but the a flipping marvellous one at that. If you are looking to buy something special you need to give it a go.

Reply From Liberty London

Thanks for such a glowing review!

By Kay Q.

Love department store Liberty, only came here for the first time recently and and was here for hours!!

By Ola J.

The fabric selection at Liberty is the area that I always make a beeline for here. The broad range of materials and patterns means that you can get some truly beautiful items. though trying to carry a huge wadge of fabric down Regent Street can be a bit of an effort!

By Sophie B.

Such a bif fan of Liberty and I always make sure I stop off for a visit when I’m near Regent Street and it is honestly one of the nicest department store in London.

By Jessie L.

I came here at Christmas and have never seen such a beautiful selection of decorations and beautiful festive gifts before! The whole top floor was transformed into a Winter Wonderland style grotto and was a pleasure to peruse with my daughter. Though not the cheapest of places to buy decs, the ranges were extensive and my daughter loved picking out the traditional glass baubles.

By Daphne B.

I absolutely adore Liberty and the beautiful products that it stocks. If you haven’t been in before, you are definitely missing out! The shop itself is full of charm and high class decadence of a department store from yesteryear, and the staff are always on hand for enquires. I adore their furniture and carpet section, having recently purchased a new rug for my bedroom and can vouch for their excellence in customer care. A***

By Dan S.

Big fan of the designer brands that they stock for men here in Liberty, especially the selection of Barbour items. A Regent Street must I think.

By Rebecca A.

What I really enjoy about shopping in Liberty is its proximity to Regent Street and all the other shops surrounding it. You can go up town and spend a whole day shopping in the area of London. Highly recommended.

By Gary N.

Though I do love the odd look around Liberty it always seems to get so busy with all the tourists coming off of Regent Street.

By Laura J.

I have for a long time been a big fan of the jewellery selection here at Liberty on Regent Street. A real attention to detail is taken here in regards to what beautiful items that they stock, though be warned that the prices are far from cheap lol

By Kalvin W.

Just a quick note to say thank you to a female member of staff here who was working in the chocolates area here at Liberty. You were so helpful in your service and gave me great direactions back on to Regent Street. 5 star review.

By Imogen H.

I’d honestly say that Liberty is the nicest store I have ever set foot in and the staff are also impeccabley trained to answer any of the questions that you may have about their stock here. Very easy to find also as its just off of Regent Street and is hard to miss as it’s so beautiful from the outside :)

By Marsha M.

I literally cannot wait for the Christmas shop to open here at Liberty! Come every year when I’m shopping on Regent Street, love perusing their Christmas decs :)

By Josh W.

Every time I come into central London I always make sure I visit Liberty. The store itself is beautifully presented and decorated, and in my opinion is one of the best department stores in London. Though I have only ever purchased chocolates and gifts from Liberty in the past (all of which are very good) it is nice just to look around and see what this store has to offer.

By Catriona B.

What a department store! I was only introduced to Liberty last year when I was visiting London over the Christmas period and was overwhelmed by what a beautiful store it is. The rich dark wood is so utterly decadent and homely, and the small styled ‘rooms’ make you feel like you are shopping in a small boutique, as opposed to a massive department store. What I loved the most about Liberty was their fantastic Christmas section on their top floor, I have never seen such a varied and beautiful selection of festive ornaments in all my life. When I’m next in London I shall be exploring Liberty even further.

By Carla W.

So much more than the faceless department stores littering our High Street, Liberty is a huge stylish emporium that still manages to keep that exclusive and caring boutique feel. From flowers to fabrics, huge designers to extensive accessories, Liberty has something for everyone. The ever-changing fashion collections keep it firmly at the forefront for those in the know and the store’s friendly staff and homely yet glamorous interior make it an essential stop off for anyone looking to pick up something special. An important and instantly recognisable part of the London landscape.